We wanted to create something fresh and new within the metal genre. Me, Olof and Jake E had a strong belief in our music. We worked really hard to make it as perfect and satisfying as possible, for us. I can’t point out any specific reason besides that maybe the world was ready for a change at this point. Luckily a lot of people did receive the message we wanted to send out to them through our music, and we couldn’t be more grateful and happy for that.