Rockers The Effect unveil the music video for their second song, ‘Something Wrong,’ a preview from their anticipated debut album set to release in 2024.

Rockers The Effect unveil the music video for their second song, 'Something Wrong,' a preview from their anticipated debut album set to release in 2024....

 

After the success of their first-ever live show last October and the response to their debut song “Unwanted,” Los Angeles quartet The Effect are back with another song and music video. “Something Wrong” further expands upon the sound that the band – Trev Lukather (son of Toto’s Steve Lukather) on guitars, Nic Collins (son of Phil Collins) on drums, Steve Maggiora (Toto) on keyboards and newcomer Emmett Stang on vocals – established when they exploded on to the music scene just a short two months ago. The song opens with a fun guitar effect by Trev before Nic’s drums and Steve’s keyboards join in to create an unforgettable musical intro. Emmett’s infectious vocal melody flows over the music as he asks in the chorus: “I want to know is there something wrong with me?” The track was produced by Trev Lukather and the music video marks the return of director Madison Leigh Lukather – who also directed the debut video. “Something Wrong” is available via all digital service provider here: https://vydia.lnk.to/SomethingWrong and the music video can be seen here: https://youtu.be/dgnHuh02ztM?si=uK5oDznKjesnjZ-s. 

“’Something Wrong’ holds a weight of importance to me because it lyrically creates an opportunity for discussion into mental and emotional health that I believe is super relevant for the world right now. I think people forget sometimes how tumultuous life can be with its rollercoaster ride of emotional highs and lows. What I love about this song is it opens a dialogue into the question of why things may not be working the way they should and if it is possible that fault lies within us,” explains Steve Maggiora. 

“It’s about looking for answers in a dwindling relationship but finding none. ‘Am I the problem?’ It’s the search for resolution, to the extreme of offering yourself as blame,” adds Emmett Stang.

“ Our plan with ‘Something Wrong’ was to take the listener on an emotional journey. This is a perfect example of The Effect as a gelled core 4 unit with a musically tight arrangement and an anthemic chorus that will stick in your mind like the emotions behind the song,” continues Trev Lukather.

Photo Credit: Madison Leigh Lukather

“During the making of the album, ‘Something Wrong’ came at a time where we were in full flow. After already having a couple songs under our belt, we really set into our groove as a band on this song. It’s an ear worm and the perfect follow up to ‘Unwanted!’” exclaims Nic Collins.

The Effect has been making waves with the “Unwanted” music video since it premiered on AXS TV’s flagship music program on Thursday nights – The Power Hour. Reaching as high as #2 on the video countdown show hosted by Matt Pinfield, Caity Babs and Josh Bernstein, the “Unwanted” video has been gathering attention on the fan-voted video countdown. This week the video finds itself at #3 behind The Beatles and Tim Montana. The Power Hour and airs on of Thursday nights – AXS TV’s fan favorite night of programming at 11PM (check local listings).

About The Effect:

The members of The Effect—Trev Lukather [guitar, producer], Nic Collins [drums], Steve Maggiora [keys], and Emmett Stang [lead vocals]—found each other at the perfect moment. Beyond serendipity, similar experiences cemented an instant bond between these musicians. Each member had logged miles on the road and countless hours in the studio on his own. Trev shined as a solo artist and producer and writer for the likes of Halestorm and Dorothy, Nic held down the drums on tour alongside Phil Collins, Genesis, and Mike + The Mechanics, Steve crisscrossed the globe in TOTO, and Emmett exploded with consistent viral success. Taking the connection one step further, Trev and Nic each grew up as the sons of rock icons—Steve Lukather of Toto and Phil Collins, respectively. They forged a friendship in 2023 and decided to write and record together, welcoming Steve and Emmett to the fold shortly after. The musicians congregated at Trev’s home studio in Los Angeles for “band camp” and immediately gelled, rallying around a signature sound infusing stadium rock energy and spirit with pop palatability. Now, they come together as The Effect, introducing their vision with the single “Unwanted” and more to come.

Connect with The Effect at:

Website: www.theeffectband.com

Facebook: https://www.facebook.com/theeffectofficial

Instagram: https://www.instagram.com/theeffectband/

X: https://twitter.com/theeffectband

YouTube: https://www.youtube.com/@TheEffectOfficialMusic

Tik Tok: https://www.tiktok.com/@theeffectofficial

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